Instagram / TikTok Engagement Rate
Calculate your true engagement rate and see how you compare to your niche.
For a per-post view, paste 6-10 recent like counts. Add comments as a second number per post (e.g. “240 12, 180 9”) to factor them in.
Posts counted
6
Avg likes/post
233
ER by followers
1.86%
Rating
Solid
Benchmarks for instagram
Low
< 0.5%
Average
0.5–3%
Good
> 3%
About this tool
Plug in your follower count, likes, comments, and post count. Get the engagement rate per post plus an average — useful when pitching brands or evaluating a collab. Common r/Instagram and r/socialmedia request.
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